A 120 ml daily facial cleanser formulated with rice extract for oily and blemish-prone skin. Its job is straightforward: lift away the oil, sweat, sunscreen and airborne pollution that build up on skin through a day in a Pakistani city, without stripping it so hard that it rebounds with more oil.

Use it twice daily — morning and evening. Wet the face with lukewarm water, work a small amount into a light lather, massage for around thirty seconds avoiding the eye area, then rinse thoroughly and pat dry. Follow with a moisturiser even if your skin is oily; a cleanser that leaves skin squeaking is over-cleansing, not deep cleaning.

Hot water and aggressive scrubbing both irritate blemish-prone skin and are worth avoiding. This is a cosmetic cleanser, not a medicine: it does not treat acne. Persistent, painful or scarring acne should be assessed by a dermatologist, because it responds to prescription treatment rather than to cleansers.